
In 1982, Ridley Scott directed the movie Blade Runner starring Harrison Ford. Though the movie received little success upon release, it later became one of the director's most popular films. The director used a similar dystopian future vibe to direct a commercial a few years later for a computer company called Apple. Titled "1984," the ad aired that same year during the Super Bowl.
In the clip, men with bald heads march in line while wearing the same gray jumpsuit. An ominous talking head appears in a presentation hall while the people continue to file in. Meanwhile, jump cuts show a blonde woman running with a huge hammer while futuristic security guards chase her. Once she makes it to the hall, she hurls the hammer at the screen projecting the talking head, creating a blast of wind and dust. The ad ends with the text, "On January 24th, Apple Computer will introduce Macintosh. And you'll see why 1984 won't be like 1984," referencing George Orwell's classic sci-fi novel.
This commercial was advanced well beyond its years, with the "movie-like" quality, according to Bleacher Report. The outlet went on to point out that "the majority of today's top ads have this one to thank for shattering the known ceiling at the time," making this possibly the best Super Bowl commercial ever.
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